As of January 9, 2011, the broadcast of Glenn Beck’s show in the U.K. has run without any commercials for nearly 11 months thanks to your efforts.
The Fox News Channel is broadcast in the U.K, which means Glenn Beck is as well. Along with the StopBeck – UK Effort, participants in the StopBeck Effort reached out and urged advertisers to stop sponsoring Mr. Beck’s vitriol, sexism and preying on racial anxieties. Once aware of the reckless vitriol they were associating their brands with, advertisers were quick to flee – some of them leaving Fox News as a whole.
Your efforts were so effective that beginning February 9, the U.K. broadcast of Glenn Beck’s show ran without commercials. In other words, a total advertiser blackout for Mr. Beck in the U.K. Earlier this summer, advertisers briefly returned. But, participants in the StopBeck effort sprang to action and within a short while all ads were back off of Glenn Beck’s show again.
Fox News isn’t taking the concerns of their own sponsors seriously. Thus, the only way for sponsors to stop financially supporting Glenn Beck is to stop supporting Fox News. This is why the DropFox campaign matters.
DropFox.com will launch in the coming weeks. In the meantime, please add your voice to the petition.
Video of a commercial break for Glenn Beck’s show in the UK compared with another Fox News Channel show broadcast in the UK. You’ll see that Glenn Beck’s show is no longer runs paid advertisements, whereas other Fox News Channel shows in the UK continue to have paid ads: