Nonsensical tirades that prey on racial anxieties, like the one Glenn Beck delivered on March 9 about the census underscore part of the reason why 119 advertisers fled his show and why the broadcast of his show in the UK has been without any advertisers for over a month now.
Glenn Beck urged people not to fill out the race question on the Census because it’s an attempt to increase modern day slavery (emphasis added):
Glenn Beck: Why were they asking the race question, you said when, in 1790? … Right, they want to know, do you count as three-fifths? Do you count at More >
Glenn Beck’s significant sponsor loss is visible. In the U.K., his show has not had any advertisements for the past nine days. In the United States, his show already has few advertisers. Many of these that appear are either unpaid public service announcements or are cheaper ads that would ordinarily run during off-peak hours. Presumably, Fox is placing these ads during Beck’s show in order to fill the gap. Accordingly, new advertisers are occasionally rotated into his show. When this happens, we immediately urge them to stop sponsoring Glenn Beck’s indecency.
Today, we are announcing three additional sponsors that have pulled More >
In a press release today, James Rucker of Color of Change noted the StopBeck effort’s success in pulling so many sponsors from Glenn Beck in the U.K. that his show has run ad-less for the last six consecutive days.
Color of Change also announced additional sponsors that dropped Glenn Beck in the United States. Thirteen of these sponsors were not already on our list of 103 dropped sponsors. When added, they bring the total number of dropped sponsors for Glenn Beck to 116.
These 13 additional sponsors are:
- Allstate Insurance
- Boehringer Ingelheim Pharmaceuticals (maker of Flomax)
- Brother International Corporation
- Idaho Potato Commission
- Intersections Inc.
- Le Cordon Bleu Culinary School
- Marriott More >
Celsius (calorie burning drink) advertisements began appearing on Glenn Beck’s show on January 4, 2010. Accordingly, participants in the StopBeck effort urged Celsius to stop sponsoring Glenn Beck’s vitriol. Your voices were heard. Celsius confirms that they pulled their advertisements from Glenn Beck’s show several weeks ago and will refrain from advertising on his show going forward.
This brings the total number of sponsors to drop Glenn Beck to 103.
Great work all!
[Update #1, 2/17/10]: Celsius becomes 103rd company to remove advertisements from Glenn Beck’s show because of your efforts.
[Update #2, 2/17/10]: Color of Change announced additional companies that dropped Glenn Beck, bringing total number of lost sponsors to 116.
[Update #3, 2/22/10]: Weight Watchers, George Foreman Cooking and Sylvan Learning dropped Glenn Beck. This brings the total lost sponsors to 119.
His sponsor lost seems to be having a real effect as his show in the U.K. was without sponsors the past 10 days. This must be striking a nerve as the right-wing attack machine is already churning out More >
If you’re not aware, Glenn Beck’s show airs in the United Kingdom. Accordingly, we have been targeting his sponsors in the United States as well as in the U.K. (with the assistance from the StopBeck – UK Effort).
During the last week and a half, Glenn Beck lost his 100th, 101st and 102nd sponsors [Update: 2/18/10: Since this post was originally posted, Glenn Beck lost an additional sponsors, bringing the new total of lost sponsors to 116.] [Update 2/22/10: 3 more dropped Glenn Beck. Total lost sponsors is now 119.]
A full list of all 102 116 119 sponsors that dropped Mr. Beck (or Fox News as a More >
This week, Glenn Beck boasted about his new car – a “death-proof” Mercedes. It immediately made me think of the time a few years ago when Glenn Beck asked all of his fans to send him money, so he could buy a new car.
Now, keep in mind, this is from the same guy that apparently gets a real laugh out of mocking homeless people who ask him for money. In June 2003, Glenn Beck launched a “new car fund,” which he asked his fans to fill for him. Mind you, this is real – not a joke. From his website: (more…)More >
Last week, Glenn Beck lost his 100th (Honda) and 101st (Best Western) sponsors. Additionally, Mr. Beck came under a fire from a coalition of civil rights groups for his suggestion that Pres. Obama’s name, Barack, is un-American.
This morning, StarKist (tuna) became the 102nd sponsor to drop Glenn Beck.
StarKist’s statement (emphasis added):
Our television media purchases are dictated by our marketing plan and are chosen based on time of day, such as early morning (6:00 – 10:00 a.m.) or primetime (8:00 to 11:00 p.m.); channel (ABC, Lifetime, ESPN, etc.) and audience demographics.
We do not dictate what program is on when our commercial airs. But we do frequently More >
On February 4, Glenn Beck attacked Obama for ‘choosing’ the name Barack. Beck suggested the name was un-American:
BECK: He chose to use his name, Barack, for a reason. To identify, not with America — you don’t take the name Barack to identify with America. You take the name Barack to identify with what? Your heritage? The heritage, maybe, of your father in Kenya, who is a radical? Really? Searching for something to give him any kind of meaning, just as he was searching later in life for religion.
Responding to this absurd and bigoted attack, a coalition of civil rights groups More >
Glenn Beck really should refrain from discussing the Obama children. It’s really dicey territory, even for him. Take for example, a recent headline from his website:
A similar headline also appeared in his daily email:
Actually Glenn, the First Lady didn’t call her kids “fatties,” nor did she suggest anything of the sort. The only person using the term “fatties” is you.
Glenny, you’ve got plenty of misinforming and preying on racial anxiety to do. So, how about you steer clear of the kids, okay?