Posts tagged advertisers
TurboTax Becomes 120th Advertiser To Drop Glenn Beck
Mar 10th
On March 9th, TurboTax advertisements began running on Glenn Beck’s show on the Fox News Channel. Participants in the StopBeck effort promptly sprang to action. Less than 24 hours later, TurboTax announced that they would be pulling their advertisements from Glenn Beck’s show.
This brings the total number of advertisers to drop Glenn Beck to 120. On a related note, the broadcast of Glenn Beck’s show in the U.K. has been running without any advertisers for over a month now.
TurboTax’s statement:
Thanks everyone for your feedback, & for reminding us of what we value. We’ve pulled advertising from the Glenn Beck show.
Many More >
3 More Sponsors Pull Ads From Glenn Beck: Weight Watchers, George Foreman Cooking & Sylvan Learning
Feb 20th
Glenn Beck’s significant sponsor loss is visible. In the U.K., his show has not had any advertisements for the past nine days. In the United States, his show already has few advertisers. Many of these that appear are either unpaid public service announcements or are cheaper ads that would ordinarily run during off-peak hours. Presumably, Fox is placing these ads during Beck’s show in order to fill the gap. Accordingly, new advertisers are occasionally rotated into his show. When this happens, we immediately urge them to stop sponsoring Glenn Beck’s indecency.
Today, we are announcing three additional sponsors that have pulled More >
13 Additional Dropped Sponsors For Glenn Beck Brings Total To 116
Feb 16th
In a press release today, James Rucker of Color of Change noted the StopBeck effort’s success in pulling so many sponsors from Glenn Beck in the U.K. that his show has run ad-less for the last six consecutive days.
Color of Change also announced additional sponsors that dropped Glenn Beck in the United States. Thirteen of these sponsors were not already on our list of 103 dropped sponsors. When added, they bring the total number of dropped sponsors for Glenn Beck to 116.
These 13 additional sponsors are:
- Allstate Insurance
- Anheuser-Busch
- Boehringer Ingelheim Pharmaceuticals (maker of Flomax)
- Brother International Corporation
- Idaho Potato Commission
- Intersections Inc.
- Le Cordon Bleu Culinary School
- Marriott More >
Celsius: No More Ads On Glenn Beck
Feb 16th
Celsius (calorie burning drink) advertisements began appearing on Glenn Beck’s show on January 4, 2010. Accordingly, participants in the StopBeck effort urged Celsius to stop sponsoring Glenn Beck’s vitriol. Your voices were heard. Celsius confirms that they pulled their advertisements from Glenn Beck’s show several weeks ago and will refrain from advertising on his show going forward.
This brings the total number of sponsors to drop Glenn Beck to 103.
Great work all!
Special thanks to Brandon Schlenker (@bschlenk), a participant in the StopBeck effort, for forwarding along Celsius’ original statement: (more…)
StarKist Becomes 102nd Sponsor To Drop Glenn Beck
Feb 8th
Last week, Glenn Beck lost his 100th (Honda) and 101st (Best Western) sponsors. Additionally, Mr. Beck came under a fire from a coalition of civil rights groups for his suggestion that Pres. Obama’s name, Barack, is un-American.
This morning, StarKist (tuna) became the 102nd sponsor to drop Glenn Beck.
StarKist’s statement (emphasis added):
Our television media purchases are dictated by our marketing plan and are chosen based on time of day, such as early morning (6:00 – 10:00 a.m.) or primetime (8:00 to 11:00 p.m.); channel (ABC, Lifetime, ESPN, etc.) and audience demographics.
We do not dictate what program is on when our commercial airs. But we do frequently More >
Best Western Becomes 101st Sponsor To Drop Glenn Beck
Feb 5th
Best Western is the latest sponsor to drop Glenn Beck. Of note: they also dropped Glenn Beck in record time – less than 24 hours. Best Western ads first appeared yesterday (Feb. 4). After participants in the StopBeck effort reached out to them, Best Western sent along word this morning that they were pulling their ads.
This brings the total number of Glenn Beck’s dropped sponsors to 101.
Best Western’s statement (emphasis added):
Thank you for contacting us regarding our advertising programming. When purchasing our advertising, we typically purchase at a network level and not on specific television programs. We do not endorse More >
Toyota: No More Ads On Glenn Beck’s Show In UK
Feb 3rd
Recently, ads for Toyota began appearing on Glenn Beck’s show in United Kingdom. Back in October 2009, Toyota removed all ads from Glenn Beck’s show in the United States. In light of this, we got in touch with Toyota regarding the significance of their ads appearing on Beck’s show in the UK.
Toyota confirmed that they are removing the ads from Glenn Beck’s show in the UK.
Toyota’s statement:
There were a number of mentions yesterday on Twitter regarding a Toyota GB advertising spot which ran during a Fox Network TV show on Satellite TV.
We looked into the issue, and our Advertising Department have More >
Honda Confirms No More Ads On Glenn Beck Or Fox News
Jan 31st
On January 27, 2010 a Honda advertisement ran on Glenn Beck’s show in the UK. Shortly after, the Stop Beck – UK effort contacted Honda and urged them to stop sponsoring Glenn Beck. Honda advised that they will no longer be purchasing ads on Glenn Beck’s show or Fox News as a whole.
This brings the total number of dropped sponsors to 100.*
Honda’s original statement:
Thanks for taking the time to share your concerns with us. We are now at the end of our advertising schedule with that channel and have noted your comments.
Honda is politically neutral and strives to exceed ethical standards. More >
GlaxoSmithKline Drops Glenn Beck
Jan 27th
GlaxoSmithKline confirms that they have pulled ads from Glenn Beck’s show in the United States as well as internationally.
This brings the total number of dropped sponsors to 99.
GlaxoSmithKline’s statement (scan of this letter available here):
Thank you for your letter of 8 December 2009, regarding advertising around TV programming that includes the views of Glen [sic] Beck.
A few days prior to your letter, GSK expanded an existing ban on advertising around programming that included Glen [sic] Beck on the US Fox News Channel. This expansion removed GSK advertising from rebroadcast content including Glen [sic] Beck anywhere in the world.
Please let me know More >
Alpro Soya Removes All Advertisements From Fox News
Jan 11th
Alpro Soya advises that they will not only be dropping Glenn Beck, but pulling all their advertisements from the Fox News channel. Their ads had been appearing on Glenn Beck’s show airing in the United Kingdom.
This brings the total number of dropped sponsors to 98.
Alpro Soya’s statement:
Thank you for your email.
We have spoken to our media buying agency who place all of our advertising and they are aware of the situation. In fact they are in the process of pulling all advertising out of this TV channel and that includes the Alpro soya advert.
I hope this reassures you of our More >
